How To Optimize Your Program Pages
Turn your program pages into powerful SEO assets that attract, engage, and convert prospective students.
Watch the FREE Webinar
Why Watch?
Most higher ed institutions underuse their program pages. Missing out on valuable organic traffic, qualified leads and applications, and student engagement. This webinar shows you how to change that.
Understand what makes a program page rank
Learn what search engines (and students) actually look for.
Get clarity on what to fix and where to start
From metadata to content depth—know exactly what matters.
Learn how to build pages that attract and convert
Combine SEO best practices with messaging that resonates.
See before-and-after comparisons and real-world results.
Learn how to present data in a way that earns buy-in.
FREE TEMPLATES
Use our free checklist and keyword research template to get started.
What’s Inside:
A step-by-step breakdown of how to improve your program pages for better performance, plus tools you can use immediately.
Keyword Strategies That Work
How to find and target the right keywords based on search intent, competition, and SERP behavior.
On-Page SEO Essentials
Learn how to optimize your metadata, headers, content structure, and internal links.
Technical SEO Tips
Make your program pages faster, easier to crawl, and mobile-friendly.
Creating Content That Converts
Build pages that don’t just rank, but also answer student questions and drive qualified inquiries.
Watch the Webinar
Fill out the form to get instant access to the webinar recording, and start turning your program pages into your main student-acqusition strategy.